What makes the DnA team at Vista tick?
Our goal is to make every customer’s Vista experience a new level of awesome
An ambitious, talented team of data and analytics experts – our mission is to make Vista one of the world’s most iconic data-driven businesses using smart data solutions.
The Data and Analytics team at Vista – aka DnA – is a diverse group. From data analyst and specialists, data engineers and scientists, to product managers, data architects, and more.
Everyone within DnA has the creative freedom, space to develop ideas and the room to reach their potential. Our collective mission is to make Vista the marketing and design partner of choice for small businesses through cutting-edge data products.
We also like to have some fun along the way.
Broadly, our roles fall into three team categories:
data product teams
teams of embedded data specialists
Roles in Business Embedded Teams
From analytics to marketing to manufacturing, these teams of embedded data experts and specialists apply and evangelize data products. They provide strategy and functional expertise to empower teams across Vista to act as true partners to small businesses.
Providing strategy, insights, recommendations and expertise across Vista’s different lines of business, for marketing, customer CARE, and manufacturing plants.
These embedded analysts are strategic consulting partners and give a clear voice to data that’s trying to tell a story.
Pricing & Promotion Specialists
Using the latest tooling, data, competitive intelligence, algorithms and strategy, our Pricing and Promotion Specialists are vital to Vista’s mission to deliver our everyday fair prices promise across a vast product portfolio.
It’s an exciting remit and versatile pathway with huge scope for collaboration across all of Vista.
Paid Search Specialists
Working at the cutting edge of data, technology and marketing, our Paid Search Specialists test and iterate solutions at an impressive scale.
Need 2,300 campaigns across 20 countries? No problem!
These data-driven marketers ensure customers are able to find the right product offering at the right time, efficiently and effectively.
SEO Specialists represent the voice of data when it comes to prioritizing and designing our website content.
Partnering with technology, public relations and marketing teams, they shape data-driven decision making and maximize the findability of relevant and helpful content and product offerings for small businesses.
Meet the leadership team
A big hello from our DnA leadership on behalf of the entire DnA team
“We want to think of data like water: vital to our wellbeing. It should be easily accessible to all, and inexpensive.”
EVP & Chief Data Officer